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Source image not retrieved · Illustration跨境电商越做越难，我转做海外私域，算完账才发现利润高很多。
Global markets 13 / SCYS
Shengcai · Recent post

跨境电商越做越难，我转做海外私域，算完账才发现利润高很多。

现在的跨境电商，已经大变样了。 早些年做跨境，大家一门心思扎在平台店铺里，拼命堆销量、抢排名，只要单量起来，就不愁赚钱。但现在行情早就变了，平台扣点持续上涨，同行疯狂比价，很多店铺看着订单不少，一算账几乎没利润，忙到头全是给平台打工。 01定价陷阱 我接触过一个做东南亚母婴品的团队，之前一直依赖平台出单。平台扣点上调之后，他们没有跟风降价保单量，反而直接上调售价。很多人当时都不看好，担心客户全部流失。结果很意外，单量几乎没有下滑，利润直

资源对接TikTok生财朋友圈每日思考AI跨境电商项目实操生财好事
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Source image not retrieved · Illustration成本180售价680的鞋子，客户愿意等45天还愿意加钱加急，平台流量模式却赚不到钱，人都麻了~
Global markets 47 / SCYS
Shengcai · Recent post

成本180售价680的鞋子，客户愿意等45天还愿意加钱加急，平台流量模式却赚不到钱，人都麻了~

国内拿货成本180，卖到客户手里标价680，看着是四倍多的溢价，可扣完所有开支，一单到手净利不到50块，这个还没算人工场地！ 除了跨境平台吸血太严重之外，有些模式一些做过国内私域的老板打死都不会做！ 很多做跨境的老板，第一眼看到这个价差会觉得这是个好品。但只要把全链路成本摊开，才会看懂里面藏着巨大的坑。 今天拆解这个二次元鞋类客户的真实案例，看完就能明白：有些高客单的爆款，只靠平台公域售卖，很难赚到钱，必须依靠海外私域重新设计盈利模型。

TikTok生财朋友圈每日思考AI跨境电商项目实操生财好事
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